About Convenience

Empowering Independent Store Owners

We believe every independent store deserves the same digital tools as big chains. Our mission is to level the playing field and help local businesses thrive.

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Our Story

The inspiration behind Convenience comes from our personal journey and cultural heritage.

Preserving Culture, Embracing Innovation

Growing up in a Nigerian household, we spent countless hours in international grocery stores, searching for ingredients and products that connected us to our heritage—items you simplycan't find in mainstream supermarkets.

These stores represent so much more than commerce. They are cultural bridges where immigrants keep their traditions alive while pursuing the American dream. They embody the entrepreneurial spirit and diversity that this country was built on.

We recognized that these vital community anchors were being left behind in the digital revolution. While big chains invested millions in technology, independent stores—especially those serving immigrant communities—struggled to compete online.

Our mission with Convenience is twofold: integrate AI and modern technology into these businesses so they can compete in today's landscape, while ensuring we are represented in the tech and AI space. We want to preserve authentic cultural values while providing the digital tools needed to thrive.

Meet Our Founders

Brothers united by vision, experience, and a commitment to empowering independent businesses.

CI
Co-Founder & CEO
Chukwuemeka "Chuks" Iroegbu, MBA
Seasoned IT specialist and cybersecurity professional with extensive ERP and data analytics experience.

Education

MBA (CSU Monterey Bay), B.S. Economics (NIU), A.A. (CCSF)

Athletics

Played at CCSF; earned Division I scholarship to NIU

At the State of California Fi$Cal, Chuks manages ERP PeopleSoft financial modules and streamlines IT operations. Previously at Deepwatch, he specialized in enterprise security operations using Splunk Enterprise, onboarding clients and developing custom security solutions. Certified in Splunk Enterprise Deployment & Administration.

UI
Co-Founder & COO
Uchenna "U.C." Iroegbu
Professional basketball player, business development consultant, and operations strategist.

International Career

NBA G League, Basketball Africa League (BAL), West Asia Super League (WASL)

Education

B.A. Business Administration & Management (Stony Brook University)

Current Team

Nairobi City Thunder (KBF Premier League & BAL)

Professional career spans the U.S., Spain, Nigeria, Qatar, Guinea, and Kenya. RepresentedNigeria's national team as a dynamic point guard. Off the court, applies strategic mindset to business development, helping companies identify growth opportunities and scale effectively.

Chuks' Technical Expertise

Enterprise Resource Planning (ERP)

PeopleSoft financial modules, accounts payable, purchasing, general ledger, labor distribution

Cybersecurity Operations

Splunk Enterprise deployment, 24/7 security monitoring, custom alerts and dashboards

Process Automation

Functional testing, system optimization, enterprise client onboarding

U.C.'s Global Experience

Professional Teams

Stockton Kings, CP La Roda, Rivers Hoopers, College Park Skyhawks, Al-Shamal, Nairobi City Thunder

International Leagues

NBA G League, Basketball Africa League, LEB Plata (Spain), Qatar Basketball League

Business Development

Growth strategy, operations optimization, resource management, strategic partnerships

Celebrating Store Diversity

Every independent store has its own character and serves its unique community. We embrace this diversity.

Customer shopping in a convenience store with friendly service

Everyday Convenience

From quick snacks to daily essentials, convenience stores serve their communities with friendly, personalized service that customers can't find anywhere else.

Japanese grocery store with fresh produce and community atmosphere

Cultural Bridges

International markets serve as cultural bridges, bringing authentic products and flavors from around the world to local communities.

Fresh organic produce section with local and organic signage

Quality Focus

Many independent stores specialize in fresh, local, and organic products, providing quality options that customers trust and value.

Our Values

The principles that guide everything we do at Convenience.

Traditional market with fresh produce and authentic local shopping experience
Community First
We believe in supporting local communities and the independent businesses that serve them with authentic, personal service.
Secure payment processing with modern technology
Simplicity
Complex problems deserve simple solutions. We make powerful tools that are easy to use and integrate seamlessly.
Delivery service connecting stores with customers
Empathy
We understand the challenges of running an independent store and build with store owners and their customers in mind.
Innovation
We constantly evolve our platform to stay ahead of changing customer expectations while respecting traditional values.
Reliability
Store owners depend on us. We build robust, secure systems that work when they need them most.
Performance
Fast loading times and smooth experiences are essential for customer satisfaction and business success.

Ready to Transform Your Store?

Join hundreds of independent stores already using Convenience to grow their business online.

Get Started TodayLearn More at C3 Labs

Built by Store Owners, for Store Owners

Our team includes former independent store owners who understand the unique challenges and opportunities in this space.

We're always looking for passionate people to join our mission. Contact us at chuks@c3labs.io

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Learn more about our parent company at C3 Labs